The PC Optimum loyalty program is a cornerstone for Canadian shoppers looking to earn rewards on groceries, pharmacy visits, and more. As 2025 progresses, the program is rolling out several important updates designed to improve how you earn and redeem points. These changes aim to expand earning opportunities, tighten account security, and improve user experience. Whether you’re a loyal member or new to PC Optimum, it’s essential to understand these updates to maximize your rewards.
Earn PC Optimum Points on DoorDash Orders
New Ways to Earn
One of the most exciting updates is PC Optimum’s new partnership with DoorDash, Canada’s popular food delivery platform. Starting mid-2025, PC Optimum members can earn points on eligible DoorDash purchases.
Benefits for Food Delivery Fans
This means points won’t be limited to grocery or pharmacy shopping; ordering your favorite meals via DoorDash can now boost your rewards. DoorDash also offers bonus points promotions for new users, making this a great time to try the service.
Changes to Household Account Creation
What’s a Household Account?
Household accounts let multiple family members combine their points for faster redemption. It’s a great feature for families who shop together.
New Restrictions in 2025
However, as of late 2024, PC Optimum no longer allows new household accounts unless you’re a primary or additional cardholder on a PC Financial Payment Product.
Impact on Existing Households
Existing households with up to five members can continue, but once a member leaves, they cannot be replaced. This encourages more secure and personalized account management.
New Offer Activation Requirements in the App
Active Participation Needed
To ensure members only earn points for offers they plan to use, PC Optimum now requires users to manually click “Add to List” for each offer they want to activate. Previously, offers automatically loaded when opening the app.
Why This Matters
This update reduces errors and missed rewards by making sure offers are intentionally activated.
Point Forfeiture for Suspended Accounts
Protecting Program Integrity
PC Optimum has implemented a policy that points in accounts suspended for violating program rules may be forfeited. This discourages misuse or fraudulent activities within the program.
Stay Compliant to Keep Your Points
Always follow program terms and monitor your account status to avoid losing your hard-earned points.
Regional Notifications for Account Security
Enhanced Security in Quebec
To combat fraud, PC Optimum now sends notifications to members in Quebec if their account activity is suspicious, compromised, or suspended.
Future Nationwide Expansion
While currently limited to Quebec, similar security alerts are expected to roll out nationwide, offering greater peace of mind.
PC Optimum Moredays: Boost Your Points
What Are Moredays?
Moredays are special promotional days where members earn extra points on qualifying purchases.
When and Where
These events occur both in-store and online at Loblaw-owned grocery stores and Shoppers Drug Mart locations. Moredays are ideal for maximizing your points while shopping essentials.
Growing Popularity of Subscription-Based Loyalty Programs
Premium Perks Through Subscriptions
Subscription-based loyalty models, like Amazon Prime or Loblaw’s own PC Insiders program, are growing in Canada, offering exclusive discounts, faster shipping, and enhanced rewards for a fee.
Lifestyle Trends and Rewards
If you’re interested in how lifestyle trends intersect with loyalty, check out the post on 10 Easy Home Decor Ideas to Refresh Your Space on a Budget for more inspiration on smart spending and saving.
Focus on Sustainability in Loyalty Rewards
Rising Demand for Eco-Friendly Options
Canadians increasingly prioritize sustainability, and loyalty programs like PC Optimum are responding by promoting eco-friendly products and supporting local producers.
How You Can Contribute
Look for sustainable product offers in your PC Optimum app and consider redeeming points for programs that offset carbon emissions. This aligns your shopping habits with your values.
Personalized Rewards for a Better Experience
Data-Driven Personalization
PC Optimum uses your shopping data to provide personalized deals and offers tailored to your preferences.
More Relevant Offers Mean More Value
Personalization helps members earn and redeem points more efficiently by focusing on products they actually buy and like.
Loblaw’s Investment in Loyalty and Service Expansion
Big Plans for Growth
Loblaw Companies Limited, the parent of PC Optimum, is investing billions to expand its retail footprint, including new stores and pharmacy clinics.
What This Means for You
These investments promise greater convenience and a more rewarding shopping experience through improved loyalty program offerings.
What These Changes Mean for You
With all these updates, PC Optimum is evolving into a more flexible, secure, and rewarding program. The DoorDash partnership opens new earning doors beyond traditional shopping, while app changes require active participation for offer activation. Security improvements and point forfeiture policies protect both the program and members.
Tips to Maximize Your Rewards
- Always add offers manually in the PC Optimum app before shopping
- Take advantage of DoorDash points and Moredays for bonus rewards
- Monitor your account status regularly to protect your points
- Explore sustainable product offers to shop consciously
- Consider subscription-based loyalty programs for premium benefits
In addition to staying informed about PC Optimum, it’s wise to keep up with current events that might impact travel or shopping plans. For example, recent security incidents such as the deployment of fighter jets after a plane entered restricted airspace are a reminder of how vigilance matters. Learn more about such events in Fighter Jets Deployed After Plane Strays into G7 Restricted Airspace Over Kananaskis.
Final Thoughts
The PC Optimum updates for 2025 show a clear commitment to innovation, security, and sustainability. By expanding how and where you can earn points, requiring active offer management, and focusing on personalized and eco-conscious rewards, PC Optimum remains a top loyalty choice for Canadian shoppers.
Make sure to keep the PC Optimum app updated and check it regularly for new offers and promotions. Your points can now go further than ever before.
